DO YOU KNOW HOW MUCH BOOK COVER DESIGN CAN IMPACT SALES?
I am fortunate enough to have had some wonderful author clients over the years, including the lovely and talented Kate Perry and Kathleen Brooks, and the most incredible feedback I have received from both of them, is that after designing their new book covers, and/or re-designing their old ones, they were contacted by Apple and the iBooks department directly so that they could promote their books and put them in top placement BECAUSE of how much they loved their new designs! That is just one example of the powerful effect great design and branding can have on your business as an author, or in any field.
Were these authors already beloved and amazing? Of course they were! But when you’re a needle in a haystack of competition, investing in your look and feel can help you maximize your impression and go a long way towards paving the right connections and opportunities, as these examples have clearly shown.
LET’S TAKE A LOOK AT SOME COVERS AFTER RE-DESIGN:
NOW LET’S TAKE A LOOK AT THE SAME COVERS BEFORE:
TAKE A MOMENT TO CONSIDER YOUR IMPRESSIONS
Now that you’ve had a look at the before and after’s, consider how they made you feel and/or how they spoke to you about the quality and contents of the book, what did the after re-design covers communicate to you that the before’s did not? Assume you are someone who has not read the brilliant writing contained inside the book… ask yourself if you saw the ‘before’ covers in a lineup of lots of other books, how likely would you be to pick them out and click on them to read what they’re about? Go ahead and make your judgements… because this is how we understand the sale.
YOU FOCUS ON THE BRILLIANT WRITING… WE’LL TAKE CARE OF THE REST.
Love it or hate it, the fact is people DO judge a book by its cover. So make yours one that really shines in the marketplace, because who knows who’s eye you’ll catch as a result! We offer various packages for ebook cover design including ebook cover design only, ebook + audio, and ebook + audio + paperback and/or hardcover. Cover cost does not include stock photography fees but a stellar image can be found for as little as $30 per image and up (depending on digital or print preparation and size needed).
LET’S SEE SOME MORE COVERS! please note that these are an example of one authors preferred style, but we can create covers in any style you want, and we always design around your writing style and preferences and portray the feel of the book at hand.
The power of great design in branding your business is that it not only excites and inspires your clients, but it excites and inspires you too! When you meet your genuine brand, all fleshed out before you, it re-invigorates and re-inspires YOU about it too, it brings your vision to life in a whole new way, and that inspiration goes right back into the business… equipping you with everything you need to meet your market head-on, and grow your business from a fresh and strong foundation. As a successful business owner you already know that whether you’re selling a product or a service, what you’re really selling is an EXPERIENCE, and the best way to sell an experience is to give your prospective customers a “taste”. Here at The Salty Olive we specialize in just that very thing, and we’ve been doing it for 16+ years: distilling it all down to the heart of your business, and designing all your marketing materials to do just that—give your clients a true “taste” and FEEL for YOUR UNIQUE BRAND EXPERIENCE. The fact is people connect on a tactile, and emotional level through words and imagery—it’s what moves them and ultimately inspires them to choose you—that’s why we design your brand as an answer to what your clients most want to feel and experience, because when you do that, you go from being A choice for them, to being THE choice for them.